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why choose elemental code + graphics?

Contact us if you would like to work with us, or just want to know more.

: we understand your site's purpose :: we do quality work :: we value usability and accessibility :: we're well-rounded :: we give you only what you need :: we like people, and clients are people :

Here are just a few reasons to choose ec+g for your web work:

we understand your site's purpose

Most web designers want to make people love your website.

But your site's job is not to make people love your site. Its job is to make people love your products, and to buy them. Or it may be to get visitors to take some other action, or just to get your message out.

ec+g understands the business case for your website, and puts it first. We understand that we only win if you win.

we do quality work

ec+g refuses to do less than our best effort — it's just not in us to do less. That's why even our volunteer projects show quality work; check our websites for examples.

Quality work includes:

ec+g's quality workmanship may take a little longer now, but will save you time, money, and trouble throughout the life of your site.

we value usability and accessibility

Usability means making sure people can do what they need to do on your site easily and effectively. It doesn't mean making your site do more; it means making your site do what it needs to well.

Usability includes:

  • having a clean, consistent design that doesn't confuse users.
  • providing consistent, easy-to-use navigation, so users can find what they need to find.
  • providing clear instructions for any tasks the user needs to perform.
  • making sure everything on the site works the way the user thinks it will.

ec+g knows that usability needs to be built in to a site right from the start of planning. We think about your site's purpose, and design your site based on what you need.

Accessibility means making sure as many people as possible can use your site. A website may present problems for people with

  • motor disabilities (trouble moving their arms or hands).
  • limited vision (blindness or colour-blindness).
  • cognitive disabilities (problems with understanding).
  • technological limitations (older browsers, no access to broadband internet).

Accessibility is good citizenship and good business. All kinds of people may use your services — you need to make sure your site is accessible to anyone who may need it.

ec+g has studied accessibility issues, and builds appropriate accessibility into its sites.

we're well-rounded

Our background and skill in visuals, coding, writing, and business mean that we'll find the perfect balance of elements to achieve your site's purpose.

"If all you have is a hammer, every problem looks like a nail", says a famous proverb:

  • If you hire a "visual guy" to create your site, he'll think the answer to every problem is prettier pictures or a better colour scheme.
  • If you hire a "content girl", she'll ignore the need for an attractive, professional appearance.
  • Or if you hire a "code wizard", he'll think visuals and content are just distractions from the awwwesome functionality.

ec+g has all the tools you need, and perspective to use them effectively.

we give you only what you need

Our business background helps us understand the importance of providing value.

A web firm may have many good reasons to want to work on your site:

  • to show off their skills.
  • to make a living.
  • because they enjoy their work.

So, they may want to do lots of work on your site — far more than you need.

ec+g believes that if we make you happy, and give you just what you need, that you'll use us again, and tell your friends to use us. And that'll keep us working for a long, long time.

we like people, and clients are people

We believe you can be professional and still be nice. We also believe you can be professional and still have fun.

ec+g believes that being pleasant and enjoying your work is good all around — it makes everyone's life more pleasant, and also makes you more likely to want to work with us again.

web expertise + artistry
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